We call our library Qualia. Qualia is a Latin word that means, simply, “the ways things seem to us.” Our focus with Qualia is to monitor trends in digital advertising, help focus the attention of our customers on the most important trends, and forecast where the future of digital is headed. We do not try to predict the future, we try to invent it.
Paid – 2012
Free – 2012
- Predictive Databases: A Next-Gen Weapon for Direct Marketers
- How Zuckerberg Could Change Search Forever: Facebook Search
- Better Analytics Software than Google Analytics? Yes, Please!
- The New Media Ad Agency: Leveraging New Media to Dominate the Reach and ROI of Traditional Advertising
- Curing Ad Blindness With Great Creative
- Pinterest: How a New Social Network is Changing What Viral Means
Qualia is written and produced by Samuel Smith.
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