In an article posted on the 22nd of March, a guest poster on AdLand.TV, Kidsleepy, a Creative Director at “a global advertising agency” (Just like Alicia Keys?), claims that brands are being hoodwinked by the likes of social media professionals and that using social media is a complete waste of money.
In the advertising world, it’s always more powerful to know something than it is to have an opinion. I am posting to confirm that I KNOW this guest author’s OPINION is wrong.
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